Benefits Of PLR Courses
Content creation is growing and creators are always looking for new niches to go into. However, identifying these niches is no easy task for content creators.
Any new organizations or individuals looking to enter into the online course market face the same challenge of competition in an almost saturated market.
This is where Private Label Rights (PLR) comes into play. While some content creators do not know of PLRs, others are already leveraging them to create and sell courses and even write and publish quality articles.
PLR model is slowly picking up steam especially in the online course market where there’s a very high level of competition.
Platforms like Udemy now host tens of thousands of courses on most topics imaginable. As a result content creators are now looking for other means to sell courses without the need to create similar courses with slight variations.
Creating online courses can be resource-intensive for any category. This becomes a burden when you’re unable to enroll students in these courses to recoup your investment or even make some revenue.
PLR provides content creators an option to leverage already existing courses on the market and sell them while keeping the full profit under very flexible conditions.
This article aims to provide some insight into the benefits of PLR courses as some of their drawbacks. Bear in mind that while PLRs could be available for articles, ebooks, or courses, our focus will be centered around online courses.
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PLR Courses (PriorityLearn)
What Are PLR Content
A type of content such as article, ebook, or online course, that includes the legal rights to modify and rebrand as necessary.
Private label rights content is a huge asset to all forms of content creators and consumers including online course creators, article writers, marketers, educational institutions, and corporate entities.
While private label rights licenses differ based on the agreement with the content creator or the organization, most PLR licenses contain this basic information:
Basic Private Label Rights Terms
The License Grants The Reseller, The Rights To The Following:
- Rename the course
- Edit any sales materials
- Edit contents of the course
- Rebrand course
- Sell course on their website
- Sell course on other websites if agreed to by the original owner
- Keep revenue generated from sales on their website
The License Does Not Grant The Reseller, The Rights To The Following:
- Sell Private Label Rights to other resellers
- Sell Master Resale Rights to other resellers
- Sell the course on free membership sites
- Sell the course on Udemy, Skillshare, or other marketplace platforms
- Give the course out for free
- Host on free websites like YouTube
Liability Notice
Note that if the above terms are breached, the reseller is legally liable.
Under no conditions is the product creator responsible for editing the materials for the reseller.
Failure to read this notice in its entirety does not void your agreement to this policy should you decide to use this product.
Terms Used
Product Creator: Refers to the original creator of the course
Reseller: Refers to Private Label Rights holder
Benefits Of PLR Courses
– Affordable
Content creation is resource-intensive and this is one of the key advantages of private label rights courses. These courses are already made and do not require any of the usual expenses associated with creating an online course.
Creating courses requires investment in both time and money including equipment like microphones and cameras.
According to the research conducted by the Chapman Alliance, creating an hour-long eLearning course could cost as much as $10,000.
This makes purchasing an already built course a more preferable alternative especially when you’re unable to commit that level of resources to the content creation.
– Time-Saving
Creating an online course is a hectic job that can take anywhere from weeks to months. Content creators need to spend time putting together their lessons, filming, and then editing them.
This process can be time-consuming and may even require additional expertise from professionals to produce the quality standard necessary to compete in your specific niche.
Private label rights courses on the other hand do not require any amount of time or expertise since everything has already been done for the reseller.
All the reseller needs to do is take the courses, choose a platform to host them, and then simply start selling.
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PLR Courses (PriorityLearn)
– Control Pricing
Using any course under a private label rights license affords the reseller the right to control pricing and also keep 100% of sales made on their online courses.
Unlike becoming an affiliate marketer for online courses where you receive a commission on sales, reselling private label rights courses means you get to keep 100% of profits generated on your platform.
The reseller owns rights to the course and can sell in on their platform while keeping any generated revenue without the need to share with the original course creator.
– Editable
PLR courses provide resellers with access to the original course materials. This enables them to edit the content and reuse it as they see fit.
The course can be rebranded and some content can be deleted or included, subtitles if not available can also be included and the final product can be sold on their reseller’s website.
– Variety Of Courses
PLR courses enable resellers to sell courses even outside their area of specialty. A reseller with experience and skill set in the line of software development can own and sell a course about health care without the necessary expertise in the health industry.
Resellers aren’t limited to any particular industry but can sell courses from any available industry by leveraging PLR courses.
– Updated Content
Most private label rights content producers ensure that their content stays up to date with the current technology.
Resellers are given a dropbox or any other online repository where the necessary files for the purchased PLR courses can be found.
Content creators then work to ensure that the content is up to date with any changes in the market or technology.
That said, some PLR content creators do not regularly update this content which can become a problem for resellers.
It is, therefore, necessary to identify and buy your private label rights courses from a reputable source.
Disadvantages Of PLR Courses
– Content Quality
While some companies and individuals produce quality PLR courses, resellers have complained about the quality of some of the courses available on the market.
Unlike courses on platforms like Udemy where content creators invest substantial amounts to produce the best quality courses, some PLR content creation companies have been accused of low-quality courses.
That said, this challenge is relative to the company providing the private label rights courses.
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PLR Courses (PriorityLearn)
Our partners are some of the best-selling content creators on the popular marketplace Udemy. Their courses have thousands of reviews from students.
It is advisable to therefore ensure the quality of the content either by reading reviews or even enrolling in the course yourself if necessary.
– Other Sellers
While PLR courses have multiple advantages, the reseller isn’t the only owner of this course as the original content creator continues to sell the course.
Additionally, other resellers can also purchase the course from the content creator and resell them on their websites.
That said, each reseller only owns the rights to sell the course on their websites and is not allowed to sell on membership sites and other marketplace platforms like Udemy.
This ensures that the courses aren’t misused and the original content creator can continue to make money selling them.
– Sales Channels
Most PLR terms legally allow the reseller to sell the purchased courses on their websites but it puts a limitation on selling them on other marketplace or membership sites.
If the reseller intends to sell courses on Udemy or any other marketplace platforms, private label rights may not be the best option.
While private label rights give the reseller the right to freely modify and sell courses on their websites, resellers are legally prohibited from selling these courses on free membership websites or marketplace platforms.
This condition is necessary for two reasons
- To enable the content creator to continue selling the courses on these platforms
- To prevent other resellers from abusing and populating these platforms with duplicate content
The Bottom Line
The private label rights market is growing and content creators are increasingly getting on board. Like most markets, it has its negatives but the positives outweigh the negatives.
If you’re looking for private label rights courses you can be assured of, then you can check out our list of courses provided by renowned Udemy instructors.
These courses have tens of thousands of students and have been reviewed by these students on the Udemy platform to assure resellers of product quality.
Check out our PLR courses and fill the form to get started. We’ll help you get the best courses available on your preferred topics.
